Alliance Funding Group No Comments

Alliance Funding Group Appoints Jim Denning to Lead New Vendor Finance Services Division

Alliance Funding Group Appoints Jim Denning to Lead New Vendor Finance Services Division

TUSTIN, CA, May 4, 2026 — Alliance Funding Group (AFG), a privately held equipment finance company, today announced the appointment of Jim Denning as Senior Vice President and Head of Vendor Finance Services (VFS), a newly established division. Denning will lead the development and national expansion of the platform.

Denning brings more than 40 years of experience in equipment finance and banking, with prior leadership roles at Midland States Bank, Scottrade Bank, TCF Equipment Finance, and Banco Popular. His background includes building and scaling vendor finance platforms, developing national sales strategies, and supporting OEM, dealer, and distributor relationships across multiple industries.

“Jim brings deep experience in building vendor programs and leading high performing teams,” said Brij Patel, Founder and CEO of Alliance Funding Group. “The launch of Vendor Finance Services is a strategic priority for AFG, and his leadership will be instrumental as we expand our capabilities and presence in the vendor channel.”

“
The launch of Vendor Finance Services is a strategic priority for AFG, and Jim's leadership will be instrumental as we expand our capabilities and presence in the vendor channel.
Brij Patel, Founder, Alliance Funding Group

The Vendor Finance Services division is designed to provide a comprehensive financing solution for manufacturers, dealers, and distributors, with programs integrated directly at the point of sale. The platform will support a wide range of transaction sizes and credit profiles, including:

  • Competitive pricing for top tier credits
  • Structured financing solutions for complex transactions
  • Flexible underwriting across a broad credit spectrum
  • Unsecured Working Capital program for growing businesses

“Alliance Funding Group has built a strong foundation as a direct lender with the ability to structure transactions that fall outside traditional bank parameters,” said Denning. “The opportunity to build a vendor focused platform on that foundation is compelling. Our goal is to deliver a consistent, reliable financing solution that supports our partners’ sales processes and customers’ needs.”

The launch of Vendor Finance Services reflects AFG’s continued investment in expanding its platform and delivering flexible capital solutions across the equipment finance spectrum.

About Alliance Funding Group
Since 1998, Alliance Funding Group (AFG) has provided equipment financing solutions to businesses ranging from small to enterprise level organizations. AFG has funded more than $3B in equipment leases and loans to over 28,000 customers across the United States.

www.afg.com

Media Contact
Shona Barnthouse
VP of Marketing
marketing@afg.com
714-453-3601

Alliance Funding Group invests in Casca’s $29 million Series A led by Canapi Ventures.
Alliance Funding Group No Comments

Alliance Funding Group Invests in Casca’s $29M Series A

Alliance Funding Group (AFG) has invested in Casca’s $29M Series A, backing the company’s AI native loan origination platform for banks and SBA lenders.

Casca’s technology unifies intake, eligibility, compliance, decisioning, and document generation to reduce manual work and accelerate lending decisions for small business borrowers. The platform standardizes KYB and documentation across systems and provides real time visibility for bankers and applicants.

“
If you cannot beat them, invest in them. After meeting Lukas Haffer and the team at Casca, we were sold on their technology first approach to SMB lending.
Brij Patel, Founder, Alliance Funding Group

AFG’s investment supports scaling of Casca’s AI native platform across additional loan categories including asset backed lending, deeper core banking integrations, and expanded customer success and engineering resources that increase speed, consistency, and transparency for small business borrowers.

About Casca

Casca is an AI native loan origination platform for financial institutions that consolidates lending workflows and strengthens controls to deliver faster and clearer outcomes. Learn more at https://www.cascading.ai/

About Alliance Funding Group

Alliance Funding Group est. in 1998, is a privately held equipment finance & working capital platform headquartered in Tustin, California, serving businesses nationwide with ~$800MM in AUM.  Learn more at https://www.afg.com

Media Contact

Shona Barnthouse
Vice President of Marketing, Alliance Funding Group
sbarnthouse@afg.com

Shona Barnthouse No Comments

Alliance Funding Group Welcomes Barry Shafran as Chairman

TUSTIN, CA / January 27, 2025/ Alliance Funding Group (“AFG”) is pleased to announce the appointment of Barry Shafran as Chairman. Mr. Shafran was the Founder, CEO, and Director of Chesswood Group Limited, as well as the CEO of Pawnee Leasing Corporation, until 2020. During his tenure, he oversaw almost twenty years of consistent growth in earnings and portfolio.

Mr. Shafran brings a diverse background that includes managing all aspects of a public equipment finance business. His expertise spans driving growth and profitability, developing and executing strategic initiatives, risk management, treasury operations, fundraising in both private and public markets, investor relations, strategic mergers and acquisitions, and the oversight and guidance of management teams.

“AFG has grown significantly over the past five years, including the emergence of our on-balance sheet portfolio across both small ticket and middle market segments, with $750MM+ in AUM. As we continue that growth, Barry will bring to AFG his considerable experience in risk management, portfolio growth, strategic planning, and team building,” said Brij Patel, CEO of AFG. “I look forward to working with Barry in building a formidable specialty finance company while maintaining the culture of AFG. This culture has been instrumental to our success in attracting best in class talent.”

AFG has funded over $3B in equipment leases, loans and working capital to more than 25,000 customers since 1998 and is ranked as one of the fastest-growing independent leasing companies in the US.

Alliance Funding Group No Comments

Alliance Funding Group Strengthens Technology Finance Division with Key Leadership Appointments

TUSTIN, CA / May 15, 2024 / Alliance Funding Group (AFG), a premier provider of customized equipment financing solutions since 1998, announces significant appointment within its Technology Finance division. Adam Doyle joins as Senior Vice President, Head of Technology Finance. He brings over twenty years of experience in equipment leasing, sales, and strategic financial services.

Adam Doyle: A Multifaceted Leader

Adam Doyle‘s diverse career spans politics, law, and technology. He has made impactful contributions to political campaigns, the United States Senate, and served as In-House Counsel for a Fortune 50 retailer. His journey in technology began at Dell Technologies, transitioning later into the equipment finance sector where he excelled at Winthrop Resources (acquired by TCF Bank, now Huntington Bank). Most recently, he was the EVP, Head of Sales and Business Development at CCA Financial. In his new capacity at AFG, Adam will lead initiatives to expand the company’s equipment finance offerings within the technology sector.

Expanding AFG’s Technology Equipment Finance Reach

Brij Patel, Founder, President, and CEO of AFG, expressed his enthusiasm for the expanded team, stating, “The appointment of Adam Doyle marks a significant enhancement to our Technology Finance capabilities. His deep industry knowledge, OEM/reseller network, and commitment to client success are pivotal as we continue to tailor our financial services to the evolving needs of the technology sector. We are excited to see him drive growth and innovation within our company.”

AFG has a rich 26 year history as a privately-held entity with a robust team of over 75 sales representatives nationwide. The company caters to a diverse range of companies and credit profiles, emphasizing Equipment Finance, Leases, and Working Capital.